The Ministry of Tourism under its 'Incredible India' brand line is participating in the Arabian Travel Market (ATM), Dubai-2022 which is being held from 9th May to 12th of May. It is showcasing India’s rich and diversified tourism potential and providing a platform to the tourism stakeholders to showcase the various tourism destinations and products including Niche products. Also, it is aimed to promote India as a ‘Must See, Must Visit’ destination.

The India Pavilion is showcasing India as a '365-Day Destination' which is a year-round multi-faceted tourist destination such as culture, adventure, cruise wildlife, wellness and medical tourism. The India Pavilion was inaugurated in the presence of Uttarakhand Tourism Minister Satpal Maharaj and other dignitaries.

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