World Television Day Highlights Role Of Television In India

Today is World Television Day. The Day recognises television as a vital medium in informing, educating, and influencing public opinion, and in fostering communication and global understanding. 

The day is observed globally on November 21, following the proclamation of the United Nations General Assembly through a resolution adopted in 1996. 

 

 

India’s television network connects 90 crore viewers across 23 crore households nationwide. 918 private satellite channels are operational as of March this year, reflecting a vibrant broadcast ecosystem.

The Day is



observed under the aegis of the Ministry of Information and Broadcasting and its public broadcasting network, Prasar Bharati. Activities and outreach programmes by Doordarshan and All India Radio highlight television’s enduring role in public service communication, dissemination of development messages, and promotion of national integration. 

Television broadcasting in India began on an experimental basis on 15 September 1959, initiated by All India Radio. 

Later, regular daily transmission began in 1965, marking the establishment of Doordarshan as a dedicated television service within All India Radio.