The Mohali-based IPL franchise formally known as Kings XI Punjab were on Wednesday renamed as Punjab Kings, ahead of the 2021 auctions due to be held in Chennai on February 18. A new logo was also unveiled on Wednesday.

The official Twitter handle of Kings XI Punjab out out a post on Wednesday afternoon saying ‘THIS IS OUR LAST TWEET! Thank you @Twitter and Sadde fans! #SaddaPunjab’.

“Punjab Kings is a more evolved brand name, and we understand it was a right time for us to move focus on the core brand itself. The change in brand identity is not about changing our brand ethos but celebrating our one-ness as we stand in unit like a family.

“The new logo honors the liveliness and vibrancy of the brand and provides modern elements, while we stand out from rest of the teams,” CEO of the franchise Satish Menon said at an event.

The franchise, jointly owned by Mohit Burman, Ness Wadia, Preity Zinta and Karan Paul, is yet to win an IPL title since the event's inaugural edition in 2008.

In the tournament's 13-year history, Kings were runners-up once (2014) and achieved a third-place finish on another occasion (2008). They finished sixth in the 2020 edition, held in the UAE.

The next IPL is set to start in the second week of April.

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