Chahal launches SprintX Playmaker Accelerator for sports startups

Indian cricketer Yuzvendra Chahal launched the SprintX Playmaker Accelerator, a first-of-its-kind full-stack accelerator programme dedicated to SportsTech, Gaming, eSports and New Age Media startups in India.

The launch event was aimed at nurturing innovative startups operating at the intersection of sports and technology.

Chahal highlighted the growing influence of technology in modern sports.

“Technology has completely transformed the sporting landscape. Over the last seven to eight years, its integration



with sports has grown exponentially. From game planning and strategy development to fitness, wellness, recovery and performance enhancement, technology has become an indispensable part of an athlete’s journey,” he said.

Referring to cricket, Chahal explained how data and technology help players analyse opponents’ weaknesses, determine optimal bowling lengths, understand pitch conditions and develop match-specific strategies. He further noted that technology also plays a vital role in post-match recovery, injury management and overall athlete well-being.