Rakesh Bedi approaches Delhi High Court over personality rights

Veteran actor Rakesh Bedi has approached the Delhi High Court seeking protection of his personality rights. Bedi has been a part of the Indian film and television industry for over four decades and is known for his comic roles. He was recently seen as Jameel Jamali in Aditya Dhar's Dhurandhar films.

The matter was first mentioned before Justice Anup Jairam Bhambhani. It was later sent to the bench that handles Intellectual Property Division cases, as per ANI.

The Delhi High Court has dealt with several cases involving personality rights in recent years. The court has passed orders to stop the unauthorised use of a public figure's name, image, voice or



likeness.

Several celebrities have received similar protection. They include Tabu, Yuvraj Singh, Abhishek Sharma, Shashi Tharoor, Pawan Kalyan, Aman Gupta, Allu Arjun, Mohanlal, Nagarjuna, NTR Jr., Kajol, R Madhavan, Aishwarya Rai Bachchan and Abhishek Bachchan. Karan Johar, Aniruddhacharya, Jubin Nautiyal and Sunil Gavaskar have also secured such orders. Salman Khan has filed a similar case.

The rise in such cases has led to discussions around how personality rights are being used in India. These rights are linked to a person's identity, privacy, reputation and commercial interests. The issue has become more important with the growing use of AI and the spread of unauthorised content online.